From the category archives:

Social Media Optimization

FaceBook for Social Media Marketing

October 25, 2006

Let’s face it – I’m a little long in the tooth to be using FaceBook. But, as they’re attempting to increase their value, FB has opened up the network to people without .edu email addresses. So here I am, an SEO/SEM enthusiast, getting to know all about ‘the Book’ and maybe feeling a little creepy [...]

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Social Media Optimization – Go Go SMO!

October 24, 2006

The SMO tag is so new, you can still see the mark where the delivery room doctor slapped it. The attending physician/blogger in this case was Rohit Bhargava who stated earlier this month: “The concept behind SMO is simple: implement changes to optimize a site so that it is more easily linked to, more highly [...]

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Using Squidoo for Search Engine Optimization

September 12, 2006

“If you build it, they will learn.” – A Squidoo mantra.
First things first – what the heck is a Squidoo? It isn’t a snowmobile that can drive on water. At it’s simplest, Squidoo has been called a sort of MySpace for adults. While that analogy is becoming popular, and is oh so clever, it couldn’t [...]

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