From the category archives:

Site Structure

Google Ain’t the Only Game in Town

November 16, 2006

If you’re focusing 100% of your SEO time on catering to Google’s royal highness – frankly no one is really going to blame you. But as Google, Yahoo and MSN compete aggressively for search market share, they also strive to differentiate themselves from eachother. One of the ways in which they do this is by [...]

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The 411 on 301 Redirects

November 13, 2006

What is a redirect, and why are they a frequently employed facet of web navigation? Picture a bored traffic cop trying to manage a detour after a bridge has collapsed. Due to habit and training, said traffic will automatically try and cross the bridge – so to avoid disastrous, albeit probably humorous, consequences this traffic [...]

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