From the category archives:

General Marketing

I’m not Dead. I’m in Toronto

April 18, 2007

Almost, anyway. My writing hiatus will conclude in a couple of weeks when the dust on this permanent international jaunt has settled. I will never post without a purpose, however – and this little ditty is no exception. Although I will maintain very strong professional roots in Boston, I am extremely interested in meeting any [...]

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My Grandmother has a Screen Name

November 21, 2006

Search marketing has fast become an essential means of purveyance and revenue for todays online retailers. I mean, that’s why we’re all here, right? As I prepare a quick client report on the reasons to aggressively ramp-up PPC spending for this most lucrative of seasons, I thought I’d spread a little cheer in the form [...]

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