Blog Marketing

10 Excuses for Not Blogging Your Company Can Stop Making Anytime Now

September 19, 2011

This post already sounds so 2007 but many of the small business owners and entrepreneurs I speak to still don’t “get it” – and until they do will never take blogging seriously as a viable channel for attracting new customers. Why not hammer the point home some more, revisit the subject from scratch and turn [...]

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Here Comes the Revolution: Facebook’s New Comment Thread Plugin

August 16, 2011

Marky Z. and company upgraded and intensified the functionality of Facebook’s comment thread plugin earlier this month and I’ll be honest – at first glance I didn’t “get it”. The news came in like a lamb. I read a few articles on the subject but none of them really told me much or gave me [...]

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6 Real Linkbait Examples and the Lessons Learned – Part 1

April 2, 2009

Linkbait can be a very effective tool for search engine optimization. Social media is important for marketing your small or large business in 2009. The sky is blue. Women have secrets. Thanks for nothing, Dave. We’re actually dumber for having listened to you just now. You’re so very welcome, and do you know of a [...]

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Frequently Updated Content is King

July 11, 2007

Blog this, and blog that. You’re sick of hearing the word. You’ve met 7-year-old kids who have told you your company needs a blog. What the heck are they, exactly – and why do they make a difference to your marketing mix? At its simplest definition, a blog is little more than an easily update [...]

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WordPress 2.1 Released! Meet “Ella”

January 22, 2007

The latest version of the best open source blogging/content for SEO management system in the known universe was introduced less than nine minutes ago – and boy am I excited. A full list of new features can be viewed here, but I’ll quickly rattle off the ones I’m particularly pumped about: Autosave makes sure you [...]

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Corporate Bloggin’ Ain’t Easy

November 30, 2006

By now there are Amish people who can tell you blog marketing can work wonders driving traffic and leads to your business. But after you take the time to build one on your site, don’t expect Shoeless Joe Jackson to immediately show up and start hitting runs for the home team. Blogging is hard work, [...]

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